Aservice that increases relevance with time and technology. The growing importance of e-commerce and online grocery shopping was the fundamental reason for the establishment of disruptive tech company PackUpp in 2020. The company mainly provides fast delivery services in Türkiye and within two years of starting operations, the company achieved a US$50 million valuation and is growing towards becoming one of Türkiye’s most prominent unicorns. Ridvan Göçemen describes the firm as a bridge between customers and companies. He says, “Through PackUpp, the customer faces a perfect delivery experience after his online shopping and this increases customer loyalty to the brand.”
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